The Miami Dolphins have been jumping through hoops to create buzz in South Beach. But that’s not easy when LeBron James and the Heat are bringing home an NBA title while baseball’s Marlins are loading up on star players to roll out in their spiffy new stadium.
But the Dolphins may be copying the Marlins’ playbook to some degree when it comes to moving the local needle:
The Palm Beach Post‘s Ben Volin reported last week that “the Dolphins are already well into discussions with the league about a fresh new look for next season.”
Dolphins CEO Mike Dee told The Post: “We’re not talking about changing colors or taking the sun off the helmet. It’s not going to be like when Tampa Bay changed from orange to pewter gray. It’s definitely keeping one eye on what’s traditional in the logo intact, while keeping one eye on a 21st century version of that.”
The Dolphin on the helmet has undergone various tweaks over the years, including his superimposed position in front of the sun, his expression and the addition of sleeker shading and navy blue highlights in 1997.
Volin, who’s seen some of the proposed alterations, writes one of the potential replacements mimics the dolphin used in the old Dolphin Stadium logo … which also happens to closely resemble the new Marlins logo. Hmm …
Our question to you is should the Dolphins leave well enough alone, or is a makeover in order?
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